Market Research Study

07-Aug-2013 

5 Market Research Mistakes You Must Avoid

Market research is an essential cog in every corporate strategy.  Knowing everything possible about your climate is the only way to enter the market and stay relevant. Much like baking a cake, a successful business wholly depends on the successful merging of all the ingredients.

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05-Aug-2013 

Top 7 Ways to Improve Your Survey Response Rates

Web surveys are a great way to gather customer and employee feedback and market research if they are crafted properly. However, a challenge that many companies face is getting high enough response rates to guarantee the data collected and reported on is accurate and trustworthy.

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29-Jul-2013 

Market Research: How to Create A Good Survey

Known as ‘quantitative’ market research, a survey can provide you with a large enough volume of information for you to draw sound conclusions about who your customers are and what they need from you. It’s the kind of knowledge that can give you an edge over competitors.

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25-Jul-2013 

The Use of Focus Group Discussion to Enhance Your Marketing Activites

It is indispensable fact that marketing play a crucial factor for an organization or a company. It is also true, that it is only natural to face many questions and obstacles from the beginning to an end of marketing activities. For example, the following questions might arise: ‘Where is our potential target market?’ or ‘How to make these people buy more?’ or ‘Why sales is declining?’ or ‘What do our target customers think about our new product? Will they crave and buy it?’

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Contact

  • Tokyo +81(3)5421-7925
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